Unshoda Amin

Campaign Success

Boosted brand reach from 35% to 60% efficiently.

Budget Optimization

Managed and optimized marketing budgets across six F&B branches, increasing reach by 35%–60% and reallocating a confirmed 4-account budget to successfully cover 6 accounts for three months—while maintaining and increasing sales across existing branches despite new openings.

Sales Growth

Leveraged targeted audience insights to achieve measurable sales growth across existing branches, sustaining performance and increasing conversions even during new branch openings through highly optimized campaigns.

Experience Matters

With 7+ years of experience in marketing—focused heavily on the past few years as a Marketing Manager—I have led growth for multi-brands across the UAE, driving performance through data-driven strategy, audience insights, and optimized campaigns.

Impact

Campaign Optimization

Specialized in full-funnel campaign optimization across Meta, Google, TikTok, and programmatic platforms—enhancing CTR, lowering CPA, and improving overall ROAS through continuous testing, smart scheduling, and data-led adjustments.
I focus on building scalable systems that improve performance week over week, ensuring every dirham spent delivers measurable value.

Audience Targeting

Developed precise audience frameworks tailored to F&B behavior in the UAE, leveraging interest mapping, custom audiences, and retention funnels to increase conversions and drive relevant traffic.
My targeting approach consistently maintained strong performance across older branches while supporting aggressive expansion into new locations.

Feedback

What clients say about my marketing work

Unshoda’s campaign strategies boosted our brand reach from 35% to 60% in just months.

Ali Hassan

Dubai

Thanks to Unshoda’s budget optimization, our multi-branch sales improved despite new openings.

Sara Alzaabi

Abu Dhabi

★★★★★

★★★★★

Gallery

Snapshots of campaigns and brand moments in UAE.